Build Your Own Hair Extensions Website in One Hour

Hello again to the Hair Business Blueprint ladies.

I hope each one of you has been rocking it up out there.

Today, we will be exploring new themes and visual effects.

A lot of fun is waiting for us. We will give your website, the appearance, and the performance.

I’ll try to see if I can activate your attention to detail senses.

Most of the e-commerce is tweaking and playing around with the handles.

Continuous A\B testing until you reach the sweet spot that makes your brand what it is.

Let’s see what we can do.

Why to Update Your Theme?

Google train spiders.

Not in a circus style.

Their algorithmic crawlers sweep the internet for better results.

The criteria involve content, performance, and credibility.

Using outdated themes on Shopify will weaken your position in the search results.

Shopify upgraded its themes to the 2.0 version.

My favorite theme is Dawn, it’s pretty sleek, and it’s optimal in my opinion for e- commerce.

If you already have a website, you can customize it before publishing, so you don’t suspend your sales.

Then you finish it up and introduce your new look to the world.

How to Optimize for Better Conversions?

There are three aspects you need to work on. The header, the footer, and the body.

The header must have a clear well-portioned logo that doesn’t push the content down.

You can choose between different menu styles, like drawers, mega menus, or dropdowns.

I like the dropdown, so the customer can hover over the option and sneak into the section she wants.

Your logo should be uploaded as a PNG with a transparent background.

You should remove any useless currency or location dropdowns.

The footer must have quick links to collections and different sections.

As well as a social media button with updated links.

You must align its color with the header color to break down the website visually.

The body should be intervals between information and products.

It would help if you made an intro for the products you’re going to sell.

This educational tone, if supported by rich blogs can spike your conversion rate.

The products should be showcased in full-width swipe-able rows.

It makes it fun to explore like a catalog. If you were wondering about the products.

The trick is to install the Dropship Beauty App.

For $19.99 a month, 250 products, 100% human hair, unbranded as well as branded products, I don’t know what can go wrong.

It literally takes seconds to import the products with their title, descriptions, and pictures.

If you have already set up your collection, they can appear on your website in no time.

Tricks to Elevate the Visual Appeal

Wouldn’t you like an interactive website?

After you import your products and showcase them on the website.

The next thing to do is to organize them visually.

It’s really important to make the look consistent, by that I mean, unifying the cover picture style in every element.

So, shopping by color can be easy as everything is fixed but the color is only variable.

Then you go online store > themes > customize. Under the product card, check the box for ‘’show second image on hover’’.

So, people can discover the product pictures more smoothly in a fun way.

Also, the right combo will be choosing ambient movement in the image behavior and the uplift effect in the animation section in the theme setting.

Your banners and product images will come to life.

Slow Progress, High Returns

One of the most profitable investments to make within your hair business is to start a hair blog.

It’s forbidden to publish a hair website without 3 blogs at least 1000 words long.

Enriching this avenue on your website is going to force people to think higher of you as a hair business that provides free value even if they didn’t buy.

Building social proof is also necessary, cultivating and managing customer reviews should be your biggest time investment after you set up the website.

You can reach out to influencers and publish a couple of campaigns, but the real word of mouth matters.

Set this up for incoming customer reviews by installing the Judge.Me app.

Even if you had to call a customer to ask them to leave a review.

One Week Deep Solution

The legal side of a hair business could be exhausting you by now or getting your branding right.

In the first few weeks, you can feel like you don’t have time to breathe.

On the Dropship Beauty website, we offer pre-designed website templates engineered for hair businesses.

The process is ordering it so our team can start to design it and customize it for you.

Then we will import all the products for you.

This includes the branding and the SEO work for the products.

You then get it after 7 to 10 days.

And start selling.

I think this is a very good bargain for only $99, don’t you think?